Better Web Site ROIFirst Step Survey
When it comes to attracting and interacting with visitors to a web site, the more specific you are with your answers to the questions Who? What? Where? Why? When? How? - the faster you will get a better web site ROI - so, whether or not we end up working together on your web site, take your time thinking about your answers to the following questions.
Who?
Who do you want to be as far as your web site visitors are concerned? (e.g Seller / Expert / Friend)
What?
What will your visitors experience when they visit your web site? (e.g. Information / A solution for their Pain - Problem - Passion)
Where?
Why?
Why would your visitor want to take action as a result of visiting your web site? (e.g. Because of our price / Because we are local / Because we are unique)
When?
When will you visit theirs? (e.g. Never / Once we have completed our research / Every week for updates)
How?
How do you want your visitor to take action as a result of visiting your web site? (e.g. Buy a book / Join our mailing list / Write to the Mayor)
Behind the scenes... Answering the following kinds of questions as early as possible will help make your life easier. Who will create and maintain your web site?What role(s) do you intend to play during each of the developmental, promotional and maintenance phases of your web site project? Where will your web site be hosted? Why are you creating a web site in the first place? When do you want to start development of your web site? How much do you want to spend on your web site?
Your information is treated as confidential and you are under no obligation.
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